Mike Szalay designed this logo replacing one that had been in place since 1996.
Okanagan Fest-of-Ale Director, John Devitt announced the winner of the logo design contest this afternoon and unveiled the new logo. “With Fest-of-Ale celebrating 20 years this year, the Board felt this major milestone marked the perfect opportunity to create a fresh new look to represent the festival. A new look that reflects the creative undertakings of the brewers and the sun-drenched, waterfront City of Penticton that has hosted Fest-of-Ale for 20 years,” explained Devitt.
About 50 logo entries were entered in the contest. The winner of the logo design contest, Oliver-based Mike Szalay, a carpenter with a creative eye, was on hand to help Devitt unveil the new logo. Devitt continued, “In addition to bragging rights, Mike also won a $500 prize package that includes $250 cash; 4 tickets to this years Fest-of-Ale and 2 tickets to each of the next 4 Fest-of-Ale events.”
“Our Board of Directors love Mike’s new logo design. It begins with a bold, balanced, geometric design that features three distinct colour palettes. Each colour represents a colour of the finest ales: A dark shade of brown represents the heavy stouts, a deep burgundy for the amber ales, and a vibrant yellow for the full-bodied lagers and blonde ales. We also love that the colours reflect the beautiful colours of our Okanagan Valley sunshine, splashed across a symmetrical crest-style logo and stamped with sun rays and barley stalks,” explained Devitt.